What If? So What?
What If You Had to Lead Digital Natives as a Digital Immigrant? An Interview with Lisa Bowman
In this episode, Kim talks with Lisa Bowman, Chief Mojo Officer of Marketing Mojo and past CMO of organizations like UPS, about how the CMO skill set has evolved and what it takes to be a modern marketer.
Connect with Lisa Bowman, CMO at Marketing Mojo.
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